WHAT TO EXPECT FROM THE CHALLENGE
Launch an eCommerce store like a pro.
Day 1: Build Your Plan
In order to succeed online, you need to create a plan.
- Lesson 1: Why launch an online store?
- Lesson 2: What products are you going to sell online?
- Lesson 3: Who's your ideal target customer?
- Lesson 4: Start Planning your digital marketing
- Lesson 5: Who's going to manage your customer service, inventory, shipping & returns?
Day 2: Build Your Brand
Build a memorable brand.
- Lesson 1: Choose a name for your online store
- Lesson 2: Craft your value proposition
- Lesson 3: Create a logo and brand identity
- Lesson 4: Setting up your domain and email
- Lesson 5: Think About the Box - Why your packaging matters
Day 3: Build Your Store
Learn how to create a professional online store using the right software tools.
- Lesson 1: Choose a shopping cart software
- Lesson 2: Pick a theme for your online store
- Lesson 3: Setup your online store
- Lesson 4: Site navigation & the necessary pages
- Lesson 5: Install Google analytics & other required tools
Day 4: Build Your Marketing
Learn what it takes to drive traffic to your online store.
- Lesson 1: How to get noticed online
- Lesson 2: How to make Google love your online store
- Lesson 3: Email marketing matters a lot
- Lesson 4: Setup your social media
- Lesson 5: How to pay for traffic
Day 5: Launch Your Store
Make history by launching your store the right way.
- Lesson 1: How to create buzz before the launch
- Lesson 2: How to announce your store launch
- Lesson 3: Your last-minute checklist before launch
- Lesson 4: Launch your store like a boss
- Lesson 5: What's next? What should you expect in the next 3, 6 & 12 months
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