What Is Digital Marketing? A Simple Guide for eCommerce

Let’s Imagine… It’s 1994 and you’ve been given the task to promote a pair of shoes specifically designed for golf players. This new shoe model is simply amazing.  It will help golfers improve their performance. You, the talented marketer, decide to promote these golf shoes with some ads on TV, on the radio, on billboards and in newspapers.  You … Continue reading What Is Digital Marketing? A Simple Guide for eCommerce